Tuesday, 19 March 2013
Question 4 Continued
This was my focus group which I did before I started the magazine. This was really useful because before I even did my magazine I understood what readers would want. For example some people find subscriptions useful because it's cheaper, this is why I have a subscription offer in my magazine.
I understand that people(students) find magazines too expensive and this is why they don't buy them. That is why I've priced mine at £1.50 because it's cheaper than an average magazine, which makes it affordable to students.
The focus group said that the front cover is what attracts them to the magazine because of the design as well as the artists featuring on it. To make my front cover attractive, I have the masthead in red font, as it would stand out on a shop shelf and is recognised as a colour which symbolises Rock "N" Roll.
Furthermore I've made sure their are many "Other feature" stories on the front to show a range in artists which people might want to read about, however I don't have too many, as it would make the magazine looked to clustered/jam packed which would cause people not to read it.
I've gone with a weekly magazine as well as it keeps the reader up to date with their favourite artists rather than having to wait a month.
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